They might have a small following in exactly your niche.
Find the right B2B influencers.
And give them something
worth talking about.
Find relevant B2B creators and match them with your strongest content, so industry experts can add their perspective, cite your brand and put you in front of the people and AI systems that matter. We help you build visibility with the niche voices your buyers already trust.
Find influencers for my brandStarting at $80/month · Cancel anytime
Join the waitlist for early access.
Your next brand advocate probably isn’t a celebrity influencer.
B2B Influencer Finder searches for credible people already talking about your industry, your customers and the problems you solve.
Then we figure out what you could actually collaborate on.
In the right
inboxes.
Read by exactly the people you sell to.
On your buyers’
watchlist.
A niche channel your customers already watch.
Part of their
weekly listen.
A show that gets your industry talking.
We match people
with ideas.
Your expertise. Their audience. A clear reason to collaborate.
- 01
Your brand
Tell us your website and the industries you want to reach.
Your website + target industries - 02
Your best content
We find the case studies, research and insights worth talking about.
Your strongest content assets - 03
Relevant influencers
We search for people already publishing about your niche.
Creators across six channels - 04
The match
See who fits, why they fit and what you could create together.
Evidence + a collaboration idea
Imagine you’re
a fintech company.
You have a case study showing how customers using referrals have a 35% higher retention rate.
We find a fintech creator with 14,000 followers who regularly writes about customer acquisition and recently published a post about rising CAC for neobanks.
That’s a useful match.
Not just another name in a database.
Sarah Example
14.2K followers · LinkedIn
Fintech growth & acquisition
Neobank Referral Benchmark Report
Why she matches
Sarah regularly covers fintech acquisition strategies and has recently discussed the rising cost of paid customer acquisition.
Suggested collaboration
Are neobanks overlooking their cheapest acquisition channel?
Use your referral benchmark data as the basis for an article exploring referral acquisition versus paid acquisition in fintech.
Find the voices
your buyers follow.
B2B influence happens across formats. Discover people who teach, explain, analyse and lead conversations in your industry.
Industry experts and professional creators sharing insights with business audiences.
YouTube
Creators publishing tutorials, analysis and industry commentary.
Podcasts
Hosts and shows exploring the topics your buyers care about.
Newsletters
Specialist writers and publications, including Substack and beehiiv.
Blogs
Authors and independent publishers creating useful niche content.
X
Experts and commentators contributing to relevant industry conversations.
RedditComing soon
Knowledgeable contributors sharing advice and leading discussions in relevant industry communities.
Search a single channel or combine several, with filters appropriate to each.
Find the niche voices
your market already trusts.
A smaller, relevant audience can be more valuable than a huge following. Here’s what we look for.
The right topics
Do they consistently publish about your industry?
Real expertise
Does their published work show they know the subject?
A reason to collaborate
Does your content give them something useful to discuss?
Follower count matters. Fit comes first.
AI can learn about your brand
from what others say about you.
Your website is one source. Articles, videos and newsletters by industry experts give buyers and AI systems more information about your brand.
“Here’s what we know.”
You share your research, advice and customer results on your website and company channels.
“Here’s why it matters.”
They discuss your findings in their own words, add their analysis and credit your brand as the source.
Run it yourself.
Or get hands-on help from our team.
Finder
Software only$80 /month
Use the software to find and shortlist creators. You handle outreach and manage the partnerships.
- B2B influencer discovery
- LinkedIn, YouTube, podcasts, newsletters, blogs & X
- Website and content analysis
- Creator-to-content matching
- Collaboration ideas
- Match evidence
- Approve / reject workflow
- Creator shortlist
Managed
Software + human to help you with outreach and bookings.$800 /month
Get the software plus a real team to review matches, contact creators and follow up for you.
- Everything in Finder
- Human-reviewed matches
- Personalized creator outreach
- Follow-ups
- Response management
- Collaboration support
You approve who we contact. We handle outreach. Fees charged by creators are separate.
Get managed outreachBuilt for B2B.
Find the voices that understand your industry — and the people you sell to.
- B2B SaaS Companies
- B2B Financial Services
- B2B Agencies
- B2B Professional Services
- B2B Sales Teams
- B2B HR Companies
- B2B Marketers
- Specialist B2B Industries
The right 10,000 people.
More valuable than the wrong million.
Get your expertise into
the industry conversation.
Find relevant B2B influencers who can bring their own perspective to your strongest ideas—and introduce your expertise to a wider audience.
Starting at $80/month. Join the waitlist for early access.